About Us

Eager to see who we are?

Once upon a time, brands were just… existing. Pretty posts, recycled campaigns, forgettable voices. Everyone was talking but no one was connecting.

That’s when Notch was born. Not from a business plan, but from a deep need to create work that actually means something. Something bold. Something heartfelt. Something people would remember.

We started with one simple belief: brands aren’t logos or colors, they’re stories waiting to be told right. So we built a space where creativity has purpose, strategy has soul, and every project is a journey, not a task.

Today, Notch partners with brave brands, big ideas, and passionate founders to turn visions into voices, campaigns into culture, and designs into emotion. We don’t just work for clients. We dream with them, build with them, and rise with them.

Because in a world full of noise, we choose to create things that people feel.

Mission

To set a new standard in the industry by delivering consistent excellence across every stage of the marketing cycle, combining strategy, creativity, production, digital, and experiential to transform ideas into impactful, measurable results.

Vision

To become the region’s most trusted creative marketing partner, where bold ideas meet data-driven strategies, and real human insights shape every decision. By combining creativity with intelligence, and inspiration with measurable impact, we help brands build meaningful connections and grow with purpose.

Core values

What we stand for.

01

Excellence

We maintain the same high standard across every service, ensuring no weak links from strategy to execution.

02

Execution First

Ideas only matter when they are delivered. We prioritize action, precision, and results.

03

Integrated Thinking

We operate as one unified system where every pillar works together seamlessly.

04

Creative Impact

We create bold, meaningful ideas designed to stand out and perform.

05

Quality & Craftsmanship

Every detail matters, from concept to final delivery.

06

Ownership & Accountability

Clear roles, full responsibility, and commitment at every stage.

Team members

The people behind Notch.

Mahmoud El Shamii

Mahmoud El Shamii

CEO & Founder

Visionary behind the brand, driving strategy and growth.

Omar Keshk

Omar Keshk

Co-Founder

Strategic partner and founding member.

Nada Wasfy

Nada Wasfy

Operations Manager

Turning plans into action and managing day-to-day operations.

Karlmena Nabil

Karlmena Nabil

Video Editing

Want to dream with us?

We don’t just work for clients. We dream with them, build with them, and rise with them.

Start now